About us

Welcome to Ierajs Store – where comfort meets confidence, and every woman is celebrated.

Founded with a passion for empowering women through quality lingerie, Ierajs is more than just an intimate wear brand. We believe that what you wear beneath is just as important as what the world sees. That’s why we create pieces that make you feel beautiful, supported, and confident – from the inside out.

Our Story

Based in Pakistan, Ierajs Store was born out of a desire to provide affordable, stylish, and high-quality lingerie for women of all shapes and sizes. Frustrated by the lack of variety and quality in the local market, we set out to fill the gap with designs that blend elegance, comfort, and modern femininity.

Each piece in our collection is thoughtfully curated to ensure the perfect balance of fit, fashion, and function.

What We Offer


– whether you're looking for everyday essentials or something special.

for real bodies.

so that every woman feels seen and celebrated.

Our Mission

To inspire confidence, self-love, and body positivity through lingerie that feels as good as it looks. We’re here to redefine intimacy, one piece at a time.

Why Choose Ierajs?


With fast support and easy returns
and designs you’ll love delivered to your doorstep

Thank you for being part of the Ierajs journey. We're here to support you – literally and emotionally – every step of the way.